Mobile Video Editing & AI-Powered Content Creation

What Will You Learn?

• The course follows a clear learning arc: Tool Familiarization → Core Editing Skills → Advanced Polish → AI Integration → Strategic Production. Each week builds deliberately on the last, ensuring students solidify basics before tackling complex techniques like kinetic typography, color grading, and multi-format adaptation.
• A relentless focus on the critical first 3 seconds and viewer retention. Students learn proven hook formulas (question, stat, shock, etc.) and constantly analyze and re-edit their work based on retention principles. The curriculum treats editing as a psychological tool to capture and hold attention.
• Moving beyond one-size-fits-all editing, the course delves into the distinct formats, trends, and native languages of Instagram Reels, YouTube Shorts, and TikTok. Students learn to repurpose core content into optimized versions for each platform, mastering aspects like vertical storytelling, trend-jacking, and platform-specific features (e.g., TikTok Duets).
• AI is woven throughout as a force multiplier, not a replacement. Students learn to leverage AI.
• Learning is driven by hands-on projects simulating real-world demands: from a "Day in My Life" trilogy to mock client briefs for schools, fitness coaches, and local businesses. The final output is a professional portfolio, complete with a showreel and case studies, ready for freelance platforms.
• The final stages transition from editing skills to client service business skills. Students learn onboarding processes, revision management, pricing, and packaging. They practice live editing challenges and client pitch simulations, preparing them to operate as professional editors or content creators.
• The course balances two aesthetics: the authentic, raw feel of UGC (User-Generated Content) for relatability and the high-polish, cinematic quality for brand appeal. Students learn when and how to apply kinetic text, sound design, and color grading versus when to use handheld cuts and minimal editing.
• A key outcome is the ability to produce quality content quickly. Themes of batch editing, template creation, and speed challenges teach students to systematize their workflow, from content calendars to copy-paste effects, enabling them to scale their output for themselves or clients.